Dr. Pepper Releases Commercial Parody of Chocolate Rain Meme

Posted by Jenn Lowther

Dr. Pepper has just launched a new flavor Cherry Chocolate Diet Dr. Pepper. The video that they are using to promote this new flavor is a satire of the wildly popular internet meme ‘Chocolate Rain’.  Dr. Pepper just uploaded the video on YouTube featuring Chocolate Rain singer Tay Zonday. Since the video was uploaded yesterday, it has received over 310,000 views.

If this parody campaign takes off the way it’s poised to, this will be just the first in a series of ad campaigns featuring popular internet memes. The day of the computer geek has arrived.

Update: This video doesn’t seem to want to embed properly, if the video isn’t playing for you, view the video on YouTube here

This entry was posted on Thursday, November 29th, 2007 at 4:53 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.